How A Digital Marketing Budget Should Scale Over Time
How to scale your marketing budget? Good question! When it comes to content, the answer is the bigger your budget the better. It’s something that must be added to regularly and continuously. A marketing budget should be scaled over time. Local listings are a great starting point for $300 a month. The next step would be to add a further $300 for reviews, and the check in system. That information will be used by CI Web Group to create city pages and optimize them. Social media accounts need to be updated, filled with graphics and reminders. Your social presence should be buzzing all the time. SEO is the next step. These are the fundamentals of marketing, all the parts moving and working together.